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	<title>Comments on: Heart surgeon and marketer agree to switch roles for a day</title>
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	<link>http://www.weeklyprobe.com/2009/06/heart-surgeon-and-marketer-agree-to-switch-roles-for-a-day/</link>
	<description>Deep insights into healthcare marketing news</description>
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		<title>By: Gregg Masters</title>
		<link>http://www.weeklyprobe.com/2009/06/heart-surgeon-and-marketer-agree-to-switch-roles-for-a-day/comment-page-1/#comment-28</link>
		<dc:creator>Gregg Masters</dc:creator>
		<pubDate>Tue, 09 Jun 2009 17:03:18 +0000</pubDate>
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		<description>Cute and illustrative of the &#039;grand canyon divide&#039; between medicine and marketing (or any other lay activity for that matter)....tho; can&#039;t we all get along?

What underlies this &#039;organic bias&#039;, i.e., I know better than you?

I suggest it&#039;s self righteousness; a disease in its own right; there is hope tho, it&#039;s called &#039;Al-anon&#039; or the &#039;Mankind Project&#039; plus others, where members decide to reject the temptation of making others the source of their pain. 

Put another way, the goal is to stop attempting to manage someone&#039;s else &#039;reality&#039;.

Good luck in the OR!</description>
		<content:encoded><![CDATA[<p>Cute and illustrative of the &#8216;grand canyon divide&#8217; between medicine and marketing (or any other lay activity for that matter)&#8230;.tho; can&#8217;t we all get along?</p>
<p>What underlies this &#8216;organic bias&#8217;, i.e., I know better than you?</p>
<p>I suggest it&#8217;s self righteousness; a disease in its own right; there is hope tho, it&#8217;s called &#8216;Al-anon&#8217; or the &#8216;Mankind Project&#8217; plus others, where members decide to reject the temptation of making others the source of their pain. </p>
<p>Put another way, the goal is to stop attempting to manage someone&#8217;s else &#8216;reality&#8217;.</p>
<p>Good luck in the OR!</p>
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